As almost every aspect of the way people create, consume and listen to music is changing, it’s good to know there are certain trends that are likely to hold true for some time to come. This excerpt from Peter Spellman’s Indie Marketing Power highlights some of the ground-shaking and enduring trends that are currently shaping the music biz.
It’s time to stop dreaming and start planning for a career in music. These career articles aim to shorten the learning curve for working and surviving in the music business.
Music is too big a world for a one-size-fits-all model of music career success. Musicians’ career paths are as unique as their individual finger prints. Peter Spellman shares his guidelines for anyone trying to make a career out of their love of music.
Seeking a distribution deal for your indie CD? Kevin McCluskey from the Berklee College of Music provides an analysis of the costs versus the potential career benefits.
Have you been dreaming of a huge email list? The kind of list that with one click of the “send” button hordes of fans mobilize to come to see your shows, or play your new track at garageband.com? Sean Farrington of BandProfit.com shares four techiniques on how to build a marketing powerhouse mailing list.
This is the first in a series of articles for Music Careers, where Peter Spellman reflects on where things may be going in the music industry. Peter Spellman is director of the career development center at Berklee College of Music, Boston and the author of The Self-Promoting Musician, The Musician’s Internet, and several other career-building books.
Whenever you pick up guitar magazine or look through a book at a music store, do you ever think about the fact that someone actually wrote out all that TAB? Dale Turner, who’s written for Hal Leonard, Warner Brothers and many others, gives us a little insight into how to go about pursuing this kind of work as a career.
Chris Juergensen describes the current state of affairs in the music industry and shows us why the internet is one of the greatest tools for the aspiring musician and why now is a great time to be producing, marketing and selling your own music.
Dan has been kind enough to find a good comprehensive list of sound/engineering schools on the web. He also offers a few thoughts about choosing a school that’s right for you.
We all hear over and over how important speed is. Well, you might be surprised at the kind of speed that’s important to the professional studio guitarist. Chris gives plenty of great advice for those of you aspiring to the life of a professional studio musician.
With the growth of the independent film world comes the increasing need for independent music to fill the soundtrack. If you have your band’s music on a CD or CDR, you are on your own label or no label and you do not have a publishing deal, then you’re an ideal candidate for the indie film world.